Radio Target Audiences

When radio stations are formed or wish to create a new programme, it is vital that they think about precisely who they are aiming their product at, in order to maximize the number of people listening to that station from the desired group of people. Therefore, as shown in my powtoon below, many stations will use different techniques in order to find their target audience and refine it to as much detail as possible to ensure the product created is right for them, so they will listen to it: